Effective Date: January 1, 2026

1. What Are Cookies

Cookies are small text files placed on your device (computer, tablet, or mobile phone) when you visit a website. They allow the website to recognize your device, remember preferences, and collect information about how you navigate the site. Cookies are widely used to make websites function properly and to provide analytics data to site owners.

2. How This Site Uses Cookies

The Herlihy Group website (theherlihygroup.com) uses two categories of cookies:

a. Session Cookies

Session cookies are temporary cookies that exist only for the duration of your browser session. They are automatically deleted when you close your browser. This Site uses session cookies to support basic website functionality, including page navigation and the display of interactive elements such as the contact form popup. These cookies do not collect personal information and are not used for tracking purposes.

b. Analytics Cookies (Google Analytics)

We use Google Analytics, a web analytics service provided by Google LLC, to understand how visitors use our Site. Google Analytics sets cookies on your device to collect anonymized data about your visit, including:

Which pages you viewed and in what order
How long you spent on each page
How you arrived at the Site (e.g., direct visit, search engine, referral link)
Your general geographic location (country or region — not your precise address)
Your browser type, operating system, and device type
Whether you are a new or returning visitor

The specific Google Analytics cookies set on this Site include:

Cookie Name	Purpose	Duration
`_ga`	Distinguishes unique users by assigning a randomly generated number. Used to calculate visitor, session, and campaign data for analytics reports.	2 years
`_gid`	Distinguishes users. Stores and updates a unique value for each page visited.	24 hours
`_gat`	Used to throttle request rate to Google Analytics servers.	1 minute

The data collected by Google Analytics is aggregated and anonymized. We cannot use it to identify you personally. Google may transfer this data to its servers in the United States and process it in accordance with Google’s Privacy Policy.

3. What We Do Not Use Cookies For

This Site does not use cookies for:

Advertising or retargeting
Cross-site tracking
Selling data to third parties
Storing personal information such as your name or email address

4. How to Control and Disable Cookies

You have the right to accept or decline cookies. Most web browsers automatically accept cookies, but you can modify your browser settings to decline cookies if you prefer.

Browser Settings

You can control cookies through your browser settings. The following links provide instructions for the most common browsers:

Note that disabling cookies may affect the functionality of this Site and other websites you visit.

Opting Out of Google Analytics

To prevent Google Analytics from collecting data about your visits to this and other websites, you can install the Google Analytics Opt-Out Browser Add-On. This add-on instructs the Google Analytics JavaScript not to send visit information to Google.

5. Changes to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or applicable law. Changes will be posted on this page with an updated effective date.